{"id":349,"date":"2026-06-28T22:50:59","date_gmt":"2026-06-28T22:50:59","guid":{"rendered":"https:\/\/k-wired-preview.com\/sites\/americanrose\/\/?page_id=349"},"modified":"2026-07-02T10:10:31","modified_gmt":"2026-07-02T10:10:31","slug":"the-collection","status":"publish","type":"page","link":"https:\/\/k-wired-preview.com\/sites\/americanrose\/the-collection\/","title":{"rendered":"The Collection"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"349\" class=\"elementor elementor-349\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3deaaab e-con e-atomic-element e-flexbox-base e-bd2ce02 \" data-id=\"3deaaab\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"3deaaab\">\n    <div class=\"elementor-element elementor-element-a6a5012 e-flex e-con-boxed e-con e-parent\" data-id=\"a6a5012\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<p class=\"e-ffa1e2e-9a10129 e-paragraph-base\" data-interaction-id=\"ffa1e2e\">The Collection<\/p>\n\t\t\t\t\t<h1 data-interaction-id=\"d22564e\" class=\"e-d22564e-6ed8eec e-heading-base\">Choose Your Standard.<\/h1>\n\t\t\t\t\t<p class=\"e-c168c41-5571394 e-paragraph-base\" data-interaction-id=\"c168c41\">One exceptional Ethiopian Yirgacheffe. Presented in the size that fits your ritual, your routine, or the room you serve.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-0f877b9 e-con e-atomic-element e-flexbox-base e-a62422c \" data-id=\"0f877b9\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"0f877b9\">\n    <div class=\"elementor-element elementor-element-40e23c5 e-con e-atomic-element e-flexbox-base e-40e23c5-0cbf3d0 \" data-id=\"40e23c5\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"40e23c5\">\n    \t\t\t\n<hr class=\"e-86d18ce-0ce5377 e-divider-base\" data-interaction-id=\"86d18ce\"   \/>\n\t\t\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-204a717 e-con e-atomic-element e-flexbox-base e-53b86e8 \" data-id=\"204a717\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"204a717\">\n    <div class=\"elementor-element elementor-element-6ec19d3 e-con e-atomic-element e-flexbox-base e-6ec19d3-d5ff088 \" data-id=\"6ec19d3\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"6ec19d3\">\n    <a class=\"elementor-element elementor-element-176c4eb e-con e-atomic-element e-flexbox-base e-176c4eb-ec2b1ea \" data-id=\"176c4eb\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"176c4eb\" href=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/\/product\/ethiopian-yirgacheffe-grade-one-coffee\/?attribute_size=2-oz\" target=\"_self\" id=\"arc-discovery\">\n    <div class=\"elementor-element elementor-element-0ed6ffd e-con e-atomic-element e-flexbox-base e-0ed6ffd-149005b \" data-id=\"0ed6ffd\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"0ed6ffd\">\n    \t\t\t<p class=\"e-000c0bf-05176da e-paragraph-base\" data-interaction-id=\"000c0bf\">Discovery<\/p>\n\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" class=\"e-image-base e-d49770c-b540be7\" data-interaction-id=\"d49770c\" id=\"380\" src=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/2-oz_bag_American-Rose-Coffee.png\" width=\"1122\" height=\"1402\" srcset=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/2-oz_bag_American-Rose-Coffee.png 1122w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/2-oz_bag_American-Rose-Coffee-240x300.png 240w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/2-oz_bag_American-Rose-Coffee-819x1024.png 819w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/2-oz_bag_American-Rose-Coffee-768x960.png 768w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/2-oz_bag_American-Rose-Coffee-600x750.png 600w\" alt=\"2 oz bag American Rose Coffee\" title=\"The Collection\" \/>\t\t\t\t\t<h2 data-interaction-id=\"0b43fbb\" class=\"e-0b43fbb-9200ca0 e-heading-base\">Discovery.<\/h2>\n\t\t\t\t\t<p class=\"e-cc44cea-318a610 e-paragraph-base\" data-interaction-id=\"cc44cea\">2 oz<\/p>\n\t\t\t\t\t\n<hr class=\"e-9e49a4b-e980343 e-divider-base\" data-interaction-id=\"9e49a4b\"   \/>\n\t\t\t\t\t<p class=\"e-d48a491-da200af e-paragraph-base\" data-interaction-id=\"d48a491\">An introduction to the standard.<\/p>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-71dab3f e-con e-atomic-element e-flexbox-base e-71dab3f-70715f3 \" data-id=\"71dab3f\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"71dab3f\">\n    \t\t\t<button class=\"e-3137f04-5a1b867 arc-standard-button e-button-base\" data-interaction-id=\"3137f04\">\n\t\tExplore Discovery \u27a3\n\t<\/button>\t\t\n<\/div>\n\n<\/a>\n<a class=\"elementor-element elementor-element-0793b3c e-con e-atomic-element e-flexbox-base e-0793b3c-60bf333 \" data-id=\"0793b3c\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"0793b3c\" href=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/\/product\/ethiopian-yirgacheffe-grade-one-coffee\/?attribute_size=12-oz\" target=\"_self\" id=\"arc-signature\">\n    <div class=\"elementor-element elementor-element-d8e0b5c e-con e-atomic-element e-flexbox-base e-d8e0b5c-a495181 \" data-id=\"d8e0b5c\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"d8e0b5c\">\n    \t\t\t<p class=\"e-759cdbd-ade0902 e-paragraph-base\" data-interaction-id=\"759cdbd\">Signature<\/p>\n\t\t\t\t\t<img decoding=\"async\" class=\"e-image-base e-8c404c7-e81bf31\" data-interaction-id=\"8c404c7\" id=\"381\" src=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/12-oz_gold-background_American-Rose-Coffee.png\" width=\"1122\" height=\"1402\" srcset=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/12-oz_gold-background_American-Rose-Coffee.png 1122w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/12-oz_gold-background_American-Rose-Coffee-240x300.png 240w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/12-oz_gold-background_American-Rose-Coffee-819x1024.png 819w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/12-oz_gold-background_American-Rose-Coffee-768x960.png 768w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/12-oz_gold-background_American-Rose-Coffee-600x750.png 600w\" alt=\"12 oz American Rose Coffee\" title=\"The Collection\" \/>\t\t\t\t\t<h2 data-interaction-id=\"22e8c5c\" class=\"e-22e8c5c-bdfb515 e-heading-base\">Signature.<\/h2>\n\t\t\t\t\t<p class=\"e-641b53c-1ac0c46 e-paragraph-base\" data-interaction-id=\"641b53c\">12 oz<\/p>\n\t\t\t\t\t\n<hr class=\"e-2378426-6e3d49d e-divider-base\" data-interaction-id=\"2378426\"   \/>\n\t\t\t\t\t<p class=\"e-1ffa297-1385df7 e-paragraph-base\" data-interaction-id=\"1ffa297\">The everyday exceptional coffee size.<\/p>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-9410de5 e-con e-atomic-element e-flexbox-base e-9410de5-810015e \" data-id=\"9410de5\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"9410de5\">\n    \t\t\t<button class=\"e-c7c09ba-6b2f5e6 arc-standard-button e-button-base\" data-interaction-id=\"c7c09ba\">\n\t\tExplore Signature&nbsp;\u27a3\n\t<\/button>\t\t\n<\/div>\n\n<\/a>\n<a class=\"elementor-element elementor-element-a4cd84b e-con e-atomic-element e-flexbox-base e-a4cd84b-e019765 \" data-id=\"a4cd84b\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"a4cd84b\" href=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/\/product\/ethiopian-yirgacheffe-grade-one-coffee\/?attribute_size=5-lb\" target=\"_self\" id=\"arc-professional\">\n    <div class=\"elementor-element elementor-element-2804055 e-con e-atomic-element e-flexbox-base e-2804055-249e825 \" data-id=\"2804055\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"2804055\">\n    \t\t\t<p class=\"e-e7831ab-7811cf6 e-paragraph-base\" data-interaction-id=\"e7831ab\">Discovery<\/p>\n\t\t\t\t\t<img decoding=\"async\" class=\"e-image-base e-d67335c-baac71b\" data-interaction-id=\"d67335c\" id=\"382\" src=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/5-lb_bag_American-Rose-Coffee.png\" width=\"1122\" height=\"1402\" srcset=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/5-lb_bag_American-Rose-Coffee.png 1122w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/5-lb_bag_American-Rose-Coffee-240x300.png 240w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/5-lb_bag_American-Rose-Coffee-819x1024.png 819w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/5-lb_bag_American-Rose-Coffee-768x960.png 768w, https:\/\/k-wired-preview.com\/sites\/americanrose\/wp-content\/uploads\/2026\/06\/5-lb_bag_American-Rose-Coffee-600x750.png 600w\" alt=\"5 lb bag American Rose Coffee\" title=\"The Collection\" \/>\t\t\t\t\t<h2 data-interaction-id=\"4543b58\" class=\"e-4543b58-71e6465 e-heading-base\">Professional.<\/h2>\n\t\t\t\t\t<p class=\"e-5a51750-8446022 e-paragraph-base\" data-interaction-id=\"5a51750\">5 lb<\/p>\n\t\t\t\t\t\n<hr class=\"e-51d44a7-9679050 e-divider-base\" data-interaction-id=\"51d44a7\"   \/>\n\t\t\t\t\t<p class=\"e-6e91993-c19560a e-paragraph-base\" data-interaction-id=\"6e91993\">Built for offices, hospitality, and serious coffee rituals.<\/p>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-95f8000 e-con e-atomic-element e-flexbox-base e-95f8000-2e172ff \" data-id=\"95f8000\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"95f8000\">\n    \t\t\t<button class=\"e-c2d9fcc-ebdbfb7 arc-standard-button e-button-base\" data-interaction-id=\"c2d9fcc\">\n\t\tExplore Professional \u27a3\n\t<\/button>\t\t\n<\/div>\n\n<\/a>\n\n<\/div>\n\n<\/div>\n<div class=\"elementor-element elementor-element-91c89f4 e-con e-atomic-element e-flexbox-base e-0276a3e \" data-id=\"91c89f4\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"91c89f4\">\n    \t\t<div class=\"elementor-element elementor-element-bca3c03 elementor-widget elementor-widget-html\" data-id=\"bca3c03\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<!--\nAmerican Rose Coffee & Co.\nCollection Page \u2014 Morning Ritual Steam Section\n\nSimplified performance version:\n- One native looping video\n- Fixed\/sticky video stage\n- Delayed copy reveal\n- Long copy hold while visitor scrolls\n- Copy fades out only at the end\n- No dual-video crossfade system\n\nIMPORTANT:\nThe Elementor container holding this HTML widget should have:\n- Padding: 0\n- Margin: 0\n- Background: none\n- No fixed minimum height\n-->\n\n<section id=\"arc-steam-ritual\" class=\"arc-steam-ritual\" aria-label=\"The American Rose morning coffee ritual\">\n\n    <div class=\"arc-steam-ritual__sticky\">\n\n        <video\n            id=\"arc-steam-video\"\n            class=\"arc-steam-ritual__video\"\n            muted\n            playsinline\n            loop\n            preload=\"metadata\"\n            aria-hidden=\"true\"\n        >\n            <source\n                src=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/\/wp-content\/uploads\/2026\/06\/American-Rose-Coffee-steam-rising-from-a-coffee-cup.mp4\"\n                type=\"video\/mp4\"\n            >\n        <\/video>\n\n        <div class=\"arc-steam-ritual__shade\" aria-hidden=\"true\"><\/div>\n\n        <div class=\"arc-steam-ritual__content\">\n            <p class=\"arc-steam-ritual__eyebrow\">\n                THE MORNING RITUAL\n            <\/p>\n\n            <h2 class=\"arc-steam-ritual__headline\">\n                Before the First Sip,<br>\n                <span>the Aroma Arrives.<\/span>\n            <\/h2>\n\n            <p class=\"arc-steam-ritual__copy\">\n                Steam carries the invitation first\u2014delicate florals, a soft citrus brightness,\n                and a warm sweetness that lingers in the room before the cup reaches your lips.\n                Ethiopian Yirgacheffe, roasted for the moment you slow down long enough to notice.\n            <\/p>\n        <\/div>\n\n    <\/div>\n<\/section>\n\n<style>\n\/* ==========================================\n   AMERICAN ROSE \u2014 MORNING RITUAL\n   Simplified Performance Version\n   ========================================== *\/\n\n.arc-steam-ritual {\n    \/*\n      The visible video stage never exceeds 900px.\n      The added scroll distance below gives the text\n      time to appear, hold, and fade away.\n    *\/\n    --arc-stage-height: clamp(680px, 100svh, 900px);\n\n    position: relative;\n    width: 100%;\n    height: calc(var(--arc-stage-height) + 95svh);\n    min-height: 1280px;\n    background: #090908;\n    isolation: isolate;\n}\n\n.arc-steam-ritual__sticky {\n    position: sticky;\n    top: 0;\n    width: 100%;\n    height: var(--arc-stage-height);\n    overflow: hidden;\n    background: #090908;\n}\n\n.arc-steam-ritual__video {\n    position: absolute;\n    inset: 0;\n    width: 100%;\n    height: 100%;\n    object-fit: cover;\n    object-position: 46% 42%;\n    background: #090908;\n    filter: contrast(1.04) brightness(0.97);\n}\n\n.arc-steam-ritual__shade {\n    position: absolute;\n    inset: 0;\n    z-index: 1;\n    pointer-events: none;\n    background:\n        linear-gradient(\n            90deg,\n            rgba(9, 9, 8, 0.02) 0%,\n            rgba(9, 9, 8, 0.08) 32%,\n            rgba(9, 9, 8, 0.40) 62%,\n            rgba(9, 9, 8, 0.86) 100%\n        ),\n        linear-gradient(\n            to top,\n            rgba(9, 9, 8, 0.48) 0%,\n            rgba(9, 9, 8, 0.05) 52%,\n            rgba(9, 9, 8, 0.28) 100%\n        );\n}\n\n\/*\n  This remains physically fixed inside the sticky video stage.\n  The user scrolls; the content does not drift upward\/downward.\n*\/\n.arc-steam-ritual__content {\n    position: absolute;\n    top: 52%;\n    right: clamp(32px, 8vw, 145px);\n    z-index: 2;\n\n    width: min(545px, 41vw);\n    color: #ece5d9;\n    text-align: left;\n\n    opacity: var(--arc-steam-text-opacity, 0);\n    transform: translate3d(\n        0,\n        calc(-50% + var(--arc-steam-text-shift, 24px)),\n        0\n    );\n\n    will-change: opacity, transform;\n}\n\n.arc-steam-ritual__eyebrow {\n    margin: 0 0 22px;\n    font-family: Arial, sans-serif;\n    font-size: clamp(11px, 0.70vw, 13px);\n    font-weight: 600;\n    line-height: 1.5;\n    letter-spacing: 0.40em;\n    color: #d7c4a5;\n}\n\n.arc-steam-ritual__headline {\n    margin: 0;\n    font-family: \"Cormorant Garamond\", Georgia, serif;\n    font-size: clamp(50px, 5.15vw, 84px);\n    font-weight: 700;\n    line-height: 0.97;\n    letter-spacing: -0.02em;\n    color: #ece5d9;\n}\n\n.arc-steam-ritual__headline span {\n    color: #d7c4a5;\n}\n\n.arc-steam-ritual__copy {\n    max-width: 485px;\n    margin: clamp(8px, 1.8vw, 18px) 0 0;\n    font-family: Verdana, Geneva, sans-serif;\n    font-size: clamp(15px, 1.02vw, 18px);\n    font-weight: 400;\n    font-style: italic;\n    line-height: 1.65;\n    letter-spacing: 0.02em;\n    color: rgba(236, 229, 217, 0.84);\n}\n\n\/* Elementor editor presentation *\/\nbody.elementor-editor-active .arc-steam-ritual {\n    height: auto;\n    min-height: 760px;\n}\n\nbody.elementor-editor-active .arc-steam-ritual__sticky {\n    position: relative;\n    height: 760px;\n}\n\nbody.elementor-editor-active .arc-steam-ritual__content {\n    opacity: 1 !important;\n    transform: translate3d(0, -50%, 0) !important;\n}\n\n\/* Tablet *\/\n@media (max-width: 1024px) {\n    .arc-steam-ritual {\n        --arc-stage-height: clamp(650px, 94svh, 820px);\n        height: calc(var(--arc-stage-height) + 88svh);\n        min-height: 1120px;\n    }\n\n    .arc-steam-ritual__content {\n        right: 7vw;\n        width: min(485px, 48vw);\n    }\n}\n\n\/*\n  Mobile remains a clean static experience.\n  No sticky performance hit on phones.\n*\/\n@media (max-width: 767px) {\n    .arc-steam-ritual {\n        height: auto;\n        min-height: 720px;\n    }\n\n    .arc-steam-ritual__sticky {\n        position: relative;\n        height: 720px;\n    }\n\n    .arc-steam-ritual__video {\n        object-position: 48% 42%;\n    }\n\n    .arc-steam-ritual__shade {\n        background:\n            linear-gradient(\n                to top,\n                rgba(9, 9, 8, 0.95) 0%,\n                rgba(9, 9, 8, 0.68) 56%,\n                rgba(9, 9, 8, 0.24) 100%\n            );\n    }\n\n    .arc-steam-ritual__content {\n        top: auto;\n        right: 22px;\n        bottom: 48px;\n        left: 22px;\n\n        width: auto;\n        opacity: 1 !important;\n        transform: none !important;\n        text-align: center;\n    }\n\n    .arc-steam-ritual__eyebrow {\n        margin-bottom: 18px;\n        letter-spacing: 0.30em;\n    }\n\n    .arc-steam-ritual__headline {\n        font-size: clamp(45px, 13.5vw, 61px);\n    }\n\n    .arc-steam-ritual__copy {\n        max-width: 360px;\n        margin-right: auto;\n        margin-left: auto;\n        font-size: 15px;\n        line-height: 1.72;\n    }\n}\n\n@media (prefers-reduced-motion: reduce) {\n    .arc-steam-ritual__content {\n        opacity: 1 !important;\n        transform: translate3d(0, -50%, 0) !important;\n    }\n}\n\n@media (prefers-reduced-motion: reduce) and (max-width: 767px) {\n    .arc-steam-ritual__content {\n        transform: none !important;\n    }\n}\n<\/style>\n\n<script>\n(function () {\n    \"use strict\";\n\n    function initializeSteamRitual() {\n        const section = document.getElementById(\"arc-steam-ritual\");\n        const stickyStage = section\n            ? section.querySelector(\".arc-steam-ritual__sticky\")\n            : null;\n        const video = document.getElementById(\"arc-steam-video\");\n\n        if (\n            !section ||\n            !stickyStage ||\n            !video ||\n            section.dataset.initialized === \"true\"\n        ) {\n            return;\n        }\n\n        section.dataset.initialized = \"true\";\n\n        const content = section.querySelector(\".arc-steam-ritual__content\");\n        const reducedMotion = window.matchMedia(\"(prefers-reduced-motion: reduce)\");\n        const mobileScreen = window.matchMedia(\"(max-width: 767px)\");\n\n        let sectionIsVisible = false;\n        let frameRequest = null;\n\n        function clamp(value, minimum, maximum) {\n            return Math.min(Math.max(value, minimum), maximum);\n        }\n\n        function shouldUseStaticPresentation() {\n            return reducedMotion.matches || mobileScreen.matches;\n        }\n\n        function playVideo() {\n            if (shouldUseStaticPresentation()) {\n                return;\n            }\n\n            const attempt = video.play();\n\n            if (attempt && typeof attempt.catch === \"function\") {\n                attempt.catch(function () {\n                    content.style.setProperty(\"--arc-steam-text-opacity\", \"1\");\n                    content.style.setProperty(\"--arc-steam-text-shift\", \"0px\");\n                });\n            }\n        }\n\n        function getStickyProgress() {\n            const sectionRect = section.getBoundingClientRect();\n            const scrollingDistance = section.offsetHeight - stickyStage.offsetHeight;\n\n            if (scrollingDistance <= 0) {\n                return 1;\n            }\n\n            return clamp(\n                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{\n                content.style.setProperty(\"--arc-steam-text-opacity\", \"1\");\n                content.style.setProperty(\"--arc-steam-text-shift\", \"0px\");\n                return;\n            }\n\n            const progress = getStickyProgress();\n            const opacity = getTextOpacity(progress);\n            const verticalShift = (1 - opacity) * 24;\n\n            content.style.setProperty(\n                \"--arc-steam-text-opacity\",\n                opacity.toFixed(3)\n            );\n\n            content.style.setProperty(\n                \"--arc-steam-text-shift\",\n                verticalShift.toFixed(1) + \"px\"\n            );\n        }\n\n        function requestTextUpdate() {\n            if (!frameRequest) {\n                frameRequest = window.requestAnimationFrame(updateTextState);\n            }\n        }\n\n        const observer = new IntersectionObserver(function (entries) {\n            entries.forEach(function (entry) {\n                if 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data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<p class=\"e-e771f7b-de3e32c e-paragraph-base\" data-interaction-id=\"e771f7b\">American Rose Coffee &amp; Co.<\/p>\n\t\t\t\t\t<h2 data-interaction-id=\"e232260\" class=\"e-e232260-6b4302e e-heading-base\">Ethiopian Yirgacheffe Chelchele G1 - Washed<\/h2>\n\t\t\t\t\t\n<hr class=\"e-0845626-1813399 e-divider-base\" data-interaction-id=\"0845626\"   \/>\n\t\t\t\t\t<p class=\"e-0fcf567-8e1bb1f e-paragraph-base\" data-interaction-id=\"0fcf567\">Carefully grown at high elevations in the renowned Chelchele region of Yirgacheffe, this is one of the most sought-after coffees in the world. This coffee is more than just coffee... it is a premium luxury statement people notice.<\/p>\n\t\t\t\t\t<p class=\"e-a9808fa-c10d9e3 e-paragraph-base\" data-interaction-id=\"a9808fa\">High-Elevation Grown  |  Grade One  |  Precision Roasting<\/p>\n\t\t\t\t\t<p class=\"e-f76043d-075b0bc e-paragraph-base\" data-interaction-id=\"f76043d\">Once our coffee is roasted, the delicate floral aroma, clean citrus brightness, and ultra smooth finish become truly noticeable. Every single bean is carefully washed to protect the unique flavoring and high-quality aromas Yirgacheffe is known for.&nbsp;The result is a cup that reveals itself gradually\u2014floral at first, bright through the middle, and exceptionally smooth through the final sip.<\/p>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-3650fb8 e-con e-atomic-element e-flexbox-base e-83901bb \" data-id=\"3650fb8\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"3650fb8\">\n    \t\t\t<p class=\"e-40a43df-1ca3b77 e-paragraph-base\" data-interaction-id=\"40a43df\">The Story Continues<\/p>\n\t\t\t\t\t<h2 data-interaction-id=\"2bbf2d7\" class=\"e-2bbf2d7-946ebcd e-heading-base\">Behind Every Cup is a Legacy.<\/h2>\n\t\t\t\t\t<p class=\"e-0548a8e-0f4e5db e-paragraph-base\" data-interaction-id=\"0548a8e\">From the highlands of Ethiopia to the vision behind American Rose, every cup carries more than flavor. It carries origin, intention, and a standard built to be remembered.<\/p>\n\t\t<div class=\"elementor-element elementor-element-aab7500 e-con e-atomic-element e-flexbox-base e-aab7500-89d2cce \" data-id=\"aab7500\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"aab7500\">\n    \t\t\t<a href=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/\/legacy\" target=\"_self\" class=\"arc-standard-button e-button-base\" data-interaction-id=\"175f9c8\">\n\t\tThe Legacy of Ethiopian Yirgacheffe\n\t<\/a>\t\t\t\t\t<a href=\"https:\/\/k-wired-preview.com\/sites\/americanrose\/\/history\" target=\"_self\" class=\"arc-standard-button e-button-base\" data-interaction-id=\"84cde47\">\n\t\tThe History of American Rose\n\t<\/a>\t\t\n<\/div>\n\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>The Collection Choose Your Standard. One exceptional Ethiopian Yirgacheffe. 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